
Rajib Gupta
by Rajib Gupta
The course follows a practical, multi-platform approach designed to give students a comprehensive understanding of modern media. It introduces learners to print, electronic, and digital media through hands-on activities, writing exercises, and real-world examples. Students also learn the responsible use of emerging tools such as AI and writing software. The programme places strong emphasis on ethical communication, credibility, and clarity—ensuring that students develop both technical competence and a sense of responsibility towards public discourse.
Rajib Gupta is an entrepreneur, multidisciplinary artist, and communication mentor with over two decades of experience working with young learners and academic institutions. His expertise spans writing, voice, theatre, film, and design, giving him a uniquely holistic understanding of communication. As the founder of the Pankaj Mullick Music and Art Foundation, he has been actively involved in promoting structured learning in the arts and media. His deep engagement with communication, both as a creative practice and a social responsibility, makes him exceptionally well-suited to guide students in journalism and mass communication.

Fundamentals of print, broadcast, and digital media
Basics of reporting, writing, and media presentation
Introduction to public relations, advertising, and social media communication
Ethical principles and credibility in journalism

